In collaboration with the European Centre for Architecture, Art, Design and Urban Studies, the Chicago Athenaeum Museum of Architecture and Design presented the winners of the Green Good Design Award 2021. Tessoria Asolana was one of them, in the Green Product / Graphic Design section, selected for its rugs produced in a sustainable, innovative way.
GOOD DESIGN™ was founded in Chicago in 1950 by Eero Saarinen, Charles and Ray Eames, and Edgar Kaufmann, Jr. to promote and encourage greater comprehension and public acceptance of Modern Design.
Green Good Design was created in 2009 with the aim of giving international recognition to those individuals, companies, organisations, governments and institutions whose products and services promote sustainable growth and development.
Each Tessoria Asolana rug is a unique, one-off piece, created with fine craftsmanship in a totally Made in Italy production chain. Use of raw materials from Italy, environmentally sustainable natural dyes and entirely manual processes make these products an example of sustainability, combining tradition and innovation.
Tessoria Asolana incorporates the rediscovery and return to fine craftsmanship and ancient traditions in all of its phases. Every process, from winding the wool to warping, knotting, weaving and sewing, is done by hand. The rugs are made of 100% wool from Northern Sardinia, the same wool used for Pibiones, typical Sard textiles created with the same grain weaving technique, and made on old four-shaft wooden looms from the 1800s.
The brand is also famous for experimenting with new techniques and styles, reworking the classic narrative elements of the rug. Traditionally a skeleton framework hidden behind the woven fabric, the warp assumes a new central role, becoming a compositional element of the design, the same as the weft.
Judged deserving of the award along with Tessoria Asolana were 200 other new projects, products, programmes, companies and architectural designs from 28 different countries.
The jury was composed of the members of the International Advisory Committee of the European Center, world leader in the design industry.